{"id":139,"date":"2026-05-26T01:09:44","date_gmt":"2026-05-26T01:09:44","guid":{"rendered":"https:\/\/bufajans.com.tr\/?p=139"},"modified":"2026-05-26T01:09:45","modified_gmt":"2026-05-26T01:09:45","slug":"ai-ozetleri-icin-schema-nasil-hazirlanir","status":"publish","type":"post","link":"https:\/\/bufajans.com.tr\/index.php\/2026\/05\/26\/ai-ozetleri-icin-schema-nasil-hazirlanir\/","title":{"rendered":"AI \u00f6zetleri i\u00e7in schema nas\u0131l haz\u0131rlan\u0131r"},"content":{"rendered":"\n

AI \u00d6zetleri (AI Overviews & Generative AI) \u0130\u00e7in Schema Markup Rehberi 2026<\/strong><\/p>\n\n\n\n

AI \u00f6zetleri (Google AI Overviews, Perplexity, Gemini, ChatGPT Search vb.) i\u00e7in Schema Markup<\/strong> (Structured Data), i\u00e7eri\u011finizin AI\u2019ler taraf\u0131ndan daha kolay anla\u015f\u0131lmas\u0131, al\u0131nt\u0131lanmas\u0131 ve kaynak olarak g\u00f6sterilmesini sa\u011flar. Schema, AI\u2019nin i\u00e7eri\u011fi \u201canlamas\u0131n\u0131\u201d kolayla\u015ft\u0131r\u0131r ve citation (kaynak g\u00f6sterme) ihtimalini art\u0131r\u0131r.<\/p>\n\n\n\n

Not:<\/strong> Schema tek ba\u015f\u0131na yeterli de\u011fildir ama E-E-A-T + kaliteli i\u00e7erik ile birle\u015fti\u011finde \u00e7ok g\u00fc\u00e7l\u00fc etki yarat\u0131r.<\/p>\n\n\n\n

AI \u00d6zetleri \u0130\u00e7in En Etkili Schema T\u00fcrleri (2026 \u00d6ncelikleri)<\/h3>\n\n\n\n
\u00d6ncelik<\/th>Schema T\u00fcr\u00fc<\/th>En \u0130yi Kullan\u0131ld\u0131\u011f\u0131 Yer<\/th>AI Etkisi<\/th><\/tr><\/thead>
1<\/td>FAQPage<\/strong><\/td>Soru-cevap b\u00f6l\u00fcmleri<\/td>En y\u00fcksek citation oran\u0131 (%60+)<\/td><\/tr>
2<\/td>Article \/ BlogPosting<\/strong><\/td>Blog, rehber, haber i\u00e7erikleri<\/td>Yazar, tarih, freshness sinyali<\/td><\/tr>
3<\/td>HowTo<\/strong><\/td>Ad\u0131m ad\u0131m rehberler<\/td>Talimat bazl\u0131 AI \u00f6zetleri<\/td><\/tr>
4<\/td>Organization<\/strong><\/td>Ana sayfa (marka entity)<\/td>Genel g\u00fcven ve entity clarity<\/td><\/tr>
5<\/td>Product \/ Offer<\/strong><\/td>\u00dcr\u00fcn sayfalar\u0131<\/td>Fiyat, stok, review al\u0131nt\u0131lar\u0131<\/td><\/tr>
6<\/td>Person<\/strong><\/td>Yazar biyografileri<\/td>E-E-A-T i\u00e7in uzmanl\u0131k sinyali<\/td><\/tr>
7<\/td>Review \/ AggregateRating<\/strong><\/td>Yorum ve de\u011ferlendirmeler<\/td>G\u00fcven art\u0131r\u0131r<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

Pratik Uygulama: JSON-LD \u00d6rnekleri<\/h3>\n\n\n\n

1. FAQPage Schema (En \u00d6nerilen)<\/strong><\/p>\n\n\n\n

<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"FAQPage\",\n  \"mainEntity\": [\n    {\n      \"@type\": \"Question\",\n      \"name\": \"AI \u00f6zetleri i\u00e7in schema nas\u0131l kullan\u0131l\u0131r?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"JSON-LD format\u0131nda FAQPage, Article ve HowTo schema'lar\u0131 kullanarak i\u00e7eri\u011finizi AI motorlar\u0131n\u0131n daha kolay al\u0131nt\u0131lamas\u0131n\u0131 sa\u011flayabilirsiniz.\"\n      }\n    }\n  ]\n}\n<\/script><\/code><\/pre>\n\n\n\n
2. Article Schema<\/strong><\/p>\n\n\n\n
<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"Article\",\n  \"headline\": \"GEO Stratejileri 2026\",\n  \"description\": \"Generative Engine Optimization rehberi...\",\n  \"image\": \"https:\/\/ornek.com\/image.jpg\",\n  \"author\": {\n    \"@type\": \"Person\",\n    \"name\": \"G\u00f6kalp Kaya\",\n    \"url\": \"https:\/\/ornek.com\/hakkimda\"\n  },\n  \"publisher\": {\n    \"@type\": \"Organization\",\n    \"name\": \"Markan\u0131z\",\n    \"logo\": {\n      \"@type\": \"ImageObject\",\n      \"url\": \"https:\/\/ornek.com\/logo.png\"\n    }\n  },\n  \"datePublished\": \"2026-05-26\",\n  \"dateModified\": \"2026-05-26\"\n}\n<\/script><\/code><\/pre>\n\n\n\n
3. HowTo Schema (Ad\u0131m Ad\u0131m \u0130\u00e7erikler \u0130\u00e7in)<\/strong><\/p>\n\n\n\n
<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"HowTo\",\n  \"name\": \"Schema Markup Nas\u0131l Eklenir?\",\n  \"step\": [\n    {\n      \"@type\": \"HowToStep\",\n      \"name\": \"JSON-LD Olu\u015fturun\",\n      \"text\": \"Schema.org'dan uygun tipi se\u00e7in...\"\n    }\n  ]\n}\n<\/script><\/code><\/pre>\n\n\n\n
Uygulama Ad\u0131mlar\u0131<\/h3>\n\n\n\n
    \n
  1. JSON-LD<\/strong> format\u0131n\u0131 tercih edin (Google ve AI\u2019ler taraf\u0131ndan en \u00e7ok \u00f6nerilen).<\/li>\n\n\n\n
  2. Schema kodunu sayfan\u0131n <head><\/code> veya <\/body><\/code> \u00f6ncesi bir <script><\/code> etiketi i\u00e7inde ekleyin.<\/li>\n\n\n\n
  3. Nested Schema<\/strong> kullan\u0131n (i\u00e7 i\u00e7e): \u00d6rne\u011fin Article i\u00e7inde Person ve Organization.<\/li>\n\n\n\n
  4. llms.txt<\/strong> dosyas\u0131 ile destekleyin (AI crawler\u2019lara site talimat\u0131 verir).<\/li>\n\n\n\n
  5. Her sayfaya uygun schema ekleyin (tek tip de\u011fil).<\/li>\n<\/ol>\n\n\n\n
    Do\u011frulama Ara\u00e7lar\u0131<\/h3>\n\n\n\n
      \n
    • Google Rich Results Test<\/strong> \u2014 https:\/\/search.google.com\/test\/rich-results<\/li>\n\n\n\n
    • Schema Markup Validator<\/strong> (schema.org)<\/li>\n\n\n\n
    • Google Search Console<\/strong> \u2192 Structured Data raporu<\/li>\n<\/ul>\n\n\n\n
      2026 En \u0130yi Uygulamalar<\/h3>\n\n\n\n
        \n
      • Entity Depth<\/strong> olu\u015fturun: Marka \u2192 Organization \u2192 Person \u2192 \u0130\u00e7erik ba\u011flant\u0131lar\u0131.<\/li>\n\n\n\n
      • Schema\u2019y\u0131 g\u00f6r\u00fcn\u00fcr i\u00e7erikle<\/strong> uyumlu tutun (AI\u2019ler bazen sadece g\u00f6r\u00fcnen metni okur).<\/li>\n\n\n\n
      • Haftal\u0131k\/ayl\u0131k olarak schema\u2019lar\u0131 g\u00fcncelleyin (tarih freshness\u2019i \u00f6nemli).<\/li>\n\n\n\n
      • Fazla schema eklemeyin \u2192 spam olarak alg\u0131lanabilir.<\/li>\n<\/ul>\n\n\n\n
        Kurumsal Tavsiye:<\/strong> T\u00fcm site i\u00e7in bir schema stratejisi olu\u015fturun. \u00d6zellikle kurumsal dijital ajanslar ve b\u00fcy\u00fck markalar i\u00e7in Organization + Article + FAQ<\/strong> kombinasyonu temel olmal\u0131.<\/p>\n\n\n\n
        Hangi t\u00fcr sayfalar i\u00e7in schema istiyorsunuz? (Blog, \u00fcr\u00fcn sayfas\u0131, hizmet sayfas\u0131 vb.) Size \u00f6zel \u00f6rnek JSON-LD kodu haz\u0131rlayabilirim. Mevcut siteniz varsa URL verirseniz daha spesifik \u00f6neri verebilirim.<\/p>\n","protected":false},"excerpt":{"rendered":"
        AI \u00d6zetleri (AI Overviews & Generative AI) \u0130\u00e7in Schema Markup Rehberi 2026 AI \u00f6zetleri (Google AI Overviews, Perplexity, Gemini, ChatGPT Search vb.) i\u00e7in Schema Markup (Structured Data), i\u00e7eri\u011finizin AI\u2019ler taraf\u0131ndan daha kolay anla\u015f\u0131lmas\u0131, al\u0131nt\u0131lanmas\u0131 ve kaynak olarak g\u00f6sterilmesini sa\u011flar. Schema, AI\u2019nin i\u00e7eri\u011fi \u201canlamas\u0131n\u0131\u201d kolayla\u015ft\u0131r\u0131r ve citation (kaynak g\u00f6sterme) ihtimalini art\u0131r\u0131r. Not: Schema tek ba\u015f\u0131na yeterli […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-139","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/bufajans.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/139","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bufajans.com.tr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bufajans.com.tr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bufajans.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bufajans.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=139"}],"version-history":[{"count":1,"href":"https:\/\/bufajans.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/139\/revisions"}],"predecessor-version":[{"id":140,"href":"https:\/\/bufajans.com.tr\/index.php\/wp-json\/wp\/v2\/posts\/139\/revisions\/140"}],"wp:attachment":[{"href":"https:\/\/bufajans.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=139"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bufajans.com.tr\/index.php\/wp-json\/wp\/v2\/categories?post=139"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bufajans.com.tr\/index.php\/wp-json\/wp\/v2\/tags?post=139"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}